Dan Van Horn

Senior Vice President, Market Access & Patient Solutions


Dan Van Horn serves as the Senior Vice President of Market Access & Patient Solutions (MA&PS) at EMD Serono with responsibility for market access and delivering on targets for revenue growth and profitability for EMD Serono’s portfolio of products.

Key functional areas reporting to Dan include Account Management, Contracts, Pricing, Payer Marketing, Payer Analytics, Trade/Distribution, Product Security and Patient Service Programs.

Dan joined EMD Serono in 2020 as Vice President, Head of Patient Support Programs. He was charged with leading the Patient Services department to develop innovative patient access solutions through all internal and external patient HUB support services while ensuring positive HCP, Payer, and Patient experiences with all current and future EMD Serono products.

Dan’s nearly 25 years of experience prior to EMD Serono includes several positions of increasing responsibility in sales, sales training, account management, payer access, trade/distribution, payer marketing, field reimbursement and patient services.

Dan holds a BA in Political Science and Economics from Springfield College.